https://techcrunch.com/2022/05/04/formula-1s-fernando-alonso-launches-first-e-bike-at-miami-grand-prix/

Kimoa, the sustainable lifestyle brand created by two-time Formula 1 champion Fernando Alonso, is launching an electric bike during the Formula One Crypto.com Miami Grand Prix 2022.

It’s not uncommon for F1 drivers to endorse products from sponsors, but this might be the first e-bike introduced by one.