https://techcrunch.com/2022/04/22/bereal-hype-or-hit-what-to-know-about-the-gen-z-photo-sharing-app-climbing-the-charts/

An app called BeReal, founded by former GoPro employee Alexis Barreyat along with Kévin Perreau, launched in December 2019 with its idea of asking users to post an unedited photo once per day after receiving a push notification. Upon receiving the alert, the user has up to 2 minutes to share what they’re up to and can see the photos their friends also posted.

The app is simple to use, capturing a selfie and front-facing photo simultaneously — an experience that recalls our fond memories of the long-lost photo app Frontback. (RIP).