Amazon extends Prime perks to merchant sites
https://apnews.com/266f6ee8ea21b41c1a0e03d380531c59
Amazon is extending the benefits of a Prime subscription to online stores beyond its own site, a move geared toward boosting revenue from merchant fees and expanding its logistics footprint.
The company said Thursday the new service it calls “Buy with Prime,” will initially be available by invitation for merchants who ship their products using Amazon’s warehouse and delivery services. Then, it will be rolled out for merchants who don’t sell on Amazon or use its delivery services.