Indian giant Tata Group takes on Jio Platforms and Amazon with superapp Tata Neu

Indian giant Tata Group takes on Jio Platforms and Amazon with superapp Tata Neu

2 years ago
Anonymous $xqL1ZTchGQ

https://techcrunch.com/2022/04/07/indian-giant-tata-group-takes-on-jio-platforms-and-amazon-with-superapp-tata-neu/

The Indian conglomerate Tata Group, a $103 billion company whose business spans across multiple industries from salt, software, telecom to steel, is ready to embrace consumer technology. The 154-year-old giant has been working – and internally testing – its audacious plan to offer a range of services from e-commerce, grocery to hotel stay in one app to take on the likes of Walmart-owned Flipkart, Amazon and Mukesh Ambani’s Jio Platforms. The culmination of the years of effort, called the “superapp” Tata Neu, rolled out to the public on Thursday.

Tata Neu packs nearly a dozen properties that are either owned by Tata Group or in which it has a significant stake. The services include online grocer BigBasket, electronics store Croma, pharmacy service 1mg, luxury brand Cliq, streaming app Tata Play, as well as ticketing with AirAsia and food and beverages with the coffee chain Starbucks. The app also includes Tata Pay, the giant’s own UPI payments service, which it is debuting with the launch of Neu.

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