https://techcrunch.com/2022/02/06/joby-aviation-to-launch-air-taxi-service-in-south-korea/

California-based electric vertical takeoff and landing startup Joby Aviation plans to offer an air taxi service in South Korea in partnership with SK Telecom (SKT), one of the country’s largest telecommunication companies. The two partners signed a strategic collaboration agreement on Sunday at Joby’s manufacturing facility in Marina, California.

To provide better integration between land and air travel, the air taxi service will leverage the T Map Mobility platform – an SKT-spinoff that provides subscription-based mobility-as-a-service consisting of rental cars, parking, ride-hailing and other transportation-related services – and the UT ride-hailing service, a joint venture formed between T Map and Uber last year, eight years after the Silicon Valley-based ride-hailing giant first attempted to enter the Korean market.