https://techcrunch.com/2022/02/04/techcrunch-roundup-stealth-recruiting-virtual-sales-kickoffs-google-clouds-q4/

Traditionally, companies hold in-person sales kickoffs (SKOs) in January and February to network, educate sales teams about new products and devise strategies for the year ahead.

These days, the convention centers and hotel ballrooms that once hosted those events are dark and quiet.