https://www.cnbc.com/2017/09/22/lines-at-the-apple-store-getting-shorter-pictures.html

If you have memories of Apple loyalists camped outside stores for days for new products, Friday's iPhone 8 launch might seem a bit muted.

Indeed, many people took to social media on Friday with photos of just a handful of people lined up outside local Apple Stores. But analysts say the reaction shouldn't be surprising: The lines have been getting progressively shorter for years.