https://techcrunch.com/2022/09/20/youtube-announces-creator-music-a-new-way-for-creators-to-shop-for-songs-for-use-in-videos/

In addition to the groundbreaking news that YouTube would begin to monetize Shorts videos and revamp its Partner Program, the company today also announced a new offering for creators who leverage music to back their videos: Creator Music, now in beta testing. This new destination will introduce a large catalog of songs that creators can browse through, search and purchase, with the terms of the music rights spelled out in simple terms so they understand the costs. They’ll also be able to opt for tracks with new revenue-sharing option where both creators and music rights holders earn money from their content.

The changes were introduced at today’s Made on YouTube live event, where the company presented its plans to retain the video creator community in the face of the growing threat of TikTok. Here, it announced a number of changes with a primary focus on helping creators make more money.