https://techcrunch.com/2022/09/02/pitching-via-venmo/

My phone buzzes as I get a text from a friend who’s a partner at a VC firm. It’s a screenshot of a Venmo notification that just came in. “My 2 cents on why you should invest in my company,” reads the message she received, along with a $0.02 transfer. I tracked down and emailed the founder who sent the transfer to figure out what they were up to.

“In the past two and a half weeks I’ve reached out to over a hundred VCs, angels, celebrities, athletes and influencers through Venmo,” says Chip Herndon, CEO and co-founder at Chatterbox, in an interview with TechCrunch. He claims that his unorthodox marketing campaign has been very successful. “I’ve received multiple responses, two of them being extraordinarily high quality. The first was a partner at [a venture firm], the other was an angel investor.”