Next-gen Core and Core Ultra CPUs lose an “i” as Intel shuffles its branding

Next-gen Core and Core Ultra CPUs lose an “i” as Intel shuffles its branding

a year ago
Anonymous $dkjhICK8vw

https://arstechnica.com/gadgets/2023/06/next-gen-core-and-core-ultra-cpus-lose-an-i-as-intel-shuffles-its-branding/

As part of an effort to "simplify the Intel brand portfolio," Intel has announced some changes to its processor branding starting with its next-generation Meteor Lake CPUs.

The smallest change is that Intel's mainstream CPUs are losing their "i," shifting from Core i3/i5/i7/i9 to simply Core 3/5/7/9. Intel will also stop using "generational" messaging in its processor branding—none of the new CPUs will be announced, released, or advertised as "14th-generation" anything.

Next-gen Core and Core Ultra CPUs lose an “i” as Intel shuffles its branding

Jun 15, 2023, 1:40pm UTC
https://arstechnica.com/gadgets/2023/06/next-gen-core-and-core-ultra-cpus-lose-an-i-as-intel-shuffles-its-branding/ > As part of an effort to "simplify the Intel brand portfolio," Intel has announced some changes to its processor branding starting with its next-generation Meteor Lake CPUs. > The smallest change is that Intel's mainstream CPUs are losing their "i," shifting from Core i3/i5/i7/i9 to simply Core 3/5/7/9. Intel will also stop using "generational" messaging in its processor branding—none of the new CPUs will be announced, released, or advertised as "14th-generation" anything.