Prepare For An Epic Bullshit Sales Pitch For The Competition-Killing Sprint, T-Mobile Merger

Prepare For An Epic Bullshit Sales Pitch For The Competition-Killing Sprint, T-Mobile Merger

7 years ago
Anonymous $wKBR2uNMvM

https://www.techdirt.com/articles/20170922/11542938271/prepare-epic-bullshit-sales-pitch-competition-killing-sprint-t-mobile-merger.shtml

For much of this year, Sprint and its Japanese owner Softbank have been buttering up the Trump administration in the hopes it will sign off on a merger between Sprint and T-Mobile. Sprint tried the same merger back in 2014, but found the attempt wisely blocked by regulators because it would have killed one of just four major wireless competitors in the space. Said buttering up has involved letting Trump falsely claim responsibility for murky Softbank job creation claims that were originally planned years ago, have nothing to do with the merger, and even less to do with Donald Trump.

Obviously the wireless market is enjoying a bit of a resurgence lately courtesy of T-Mobile, which has been giving bigger competitors fits by simply listening to what consumers want (fewer hidden bullshit fees, no contracts, cheaper international roaming) and providing it. In turn, wireless consumers have notable improvements in the last year or two, including AT&T and Verizon being forced to bring back unlimited data plans they had previously tried to claim consumers didn't want. It's a resurgence that wouldn't have happened if regulators hadn't blocked AT&T's own attempted takeover over T-Mobile back in 2011.