Amazon will juice its Freevee free streaming service with 100+ Amazon Originals in 2023

Amazon will juice its Freevee free streaming service with 100+ Amazon Originals in 2023

a year ago
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https://techcrunch.com/2023/05/01/amazon-will-juice-its-freevee-free-streaming-service-with-100-amazon-originals-in-2023/

As part of its pitch to advertisers this week at the IAB NewFronts, Amazon announced today it has plans to bring over 100 Amazon Original series and movies from Amazon Prime Video to its ad-supported free streaming service Amazon Freevee (previously known as IMDb TV). The titles will be released throughout the year, the company says, noting this marks the first time marketers will be able to advertise against this group of Amazon Originals.

According to its announcement, some of the coming titles include popular programs and films like “Reacher,” “The Summer I Turned Pretty” (May 26), “The Wheel of Time,” “Troop Zero,” “A League of Their Own,” “LuLaRich,” and “Late Night.” Other Originals will be released each month, offering advertisers access to Freevee’s audience across devices, including Fire TV.