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YouTube continues to see ad revenue decline, 2.6% drop YOY

YouTube continues to see ad revenue decline, 2.6% drop YOY

a year ago
Anonymous $5YzO3NGzaX

https://techcrunch.com/2023/04/25/youtube-q1-2023/

Alphabet reported Tuesday its latest earnings, citing that YouTube saw ad revenue fall 2.6% year over year as advertisers pulled back from the platform due to economic uncertainty. YouTube only raked in $6.69 billion in advertising revenue for the first fiscal quarter of 2023 compared to the $6.87 billion during the same period last year.

Despite the disappointing number, YouTube managed to slightly beat analysts’ expectations of $6.6 billion.