Discuss the future of connected fitness with Mirror’s Brynn Putnam at Disrupt 2021

Discuss the future of connected fitness with Mirror’s Brynn Putnam at Disrupt 2021

3 years ago
Anonymous $LNMzUc6XNz

https://techcrunch.com/2021/05/17/discuss-the-future-of-connected-fitness-with-mirrors-brynn-putnam-at-disrupt-2021/

The global pandemic made some industries and utterly decimated others. The world of connected fitness falls firmly into the former. Along with top names like Peloton, Mirror had a banner year, including, most notably, sportwear company Lululemon’s acquisition of the brand for $500 million in June.

It’s an impressive number for the five-year-old company, which came out of stealth at TechCrunch Disrupt in 2018. Three years later, CEO Brynn Putnam will return to the Disrupt stage on September 21-23 to chart how the company grew from a small-scale startup to one of the leading names in a home fitness industry that saw a massive surge over the past year and a half.

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