Apple iOS 14.5 update includes ‘app tracking transparency’ feature

Apple iOS 14.5 update includes ‘app tracking transparency’ feature

3 years ago
Anonymous $f-b3Pf4iLZ

https://www.theguardian.com/technology/2021/apr/27/apple-ios-145-update-includes-app-tracking-transparency-feature

Setting means iPhone users can stop advertisers following their digital lives – to the ire of Facebook

Users of iPhones can now prevent advertisers tracking them across their apps, after the release of the latest software update from Apple introduced the controversial feature despite the protests of Facebook and the advertising industry.

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