https://wccftech.com/video-samsung-promotes-its-airtags-competitor-ahead-of-apples-spring-loaded-event/

Apple is hosting its 'Spring Loaded' event later today. While the iPad Pro series will be the main highlight of the event, we are also expecting Apple to announce the new AirTags - an item-tracking accessory that you can attach to your belongings. However, Samsung has already announced and released its SmartTags to take on Apple's AirTags. Ahead of Apple's potential AirTags unveiling, Samsung has shared a new video in which it is promoting its SmartTags.

Samsung's Galaxy SmartTag and SmartTag+ were launched back in January of this year. The standard model works similar to the Tile tracker and the SmatTag+ offers the use of UWB chip for precise location tracking. In its latest ad, Samsung is touting the UWB technology in its SmartTag+. A woman uses AR to find her lost car keys. The use of AR in conjunction with the UWB technology allows her to precisely locate the keys in the house.