https://www.theverge.com/2017/9/7/16267774/apple-event-september-2017-preview-iphone-8-watch-tv

Apple’s upcoming September 12th event is more than just its annual hardware event: it marks 10 years of iPhone launches, which first shipped in June 2007 and is undeniably Apple’s most important product. So, it’s not surprising that many of the early reports and rumors about this event have been focused on the iPhone. Will it have an OLED display? Will there will be a “pro” version of the phone? And just how much will it cost?

But over the past decade, there have been just as many other notable product developments for Apple, on its path to becoming the world’s most valuable tech company. It created the App Store, and the app economy. It shipped the long-rumored iPad. It got into wearable computing and health and fitness tracking with the launch of the Apple Watch. Its “services” business became one of the fastest-growing areas for the company.