https://techcrunch.com/2021/04/06/google-cloud-joins-the-finops-foundation/ > Google Cloud today announced that it is joining the FinOps Foundation as a Premier Member. > The FinOps Foundation is a relatively new open-source foundation, hosted by the Linux Foundation, that launched last year. It aims to bring together companies in the ‘cloud financial management’ space to establish best practices and standards. As the term implies, ‘cloud financial management,’ is about the tools and practices that help businesses manage and budget their cloud spend. There’s a reason, after all, that there are a number of successful startups that do nothing else but help businesses optimize their cloud spend (and ideally lower it).