https://techcrunch.com/2021/02/18/outfit-wants-to-make-diy-home-improvements-easier-to-tackle/

Doing home renovations yourself can be more cost-effective than hiring a contractor, but many people don’t know where to begin. Ian Janicki, the founder and CEO of DIY home renovation startup Outfit, has always wanted to make architecture and design more accessible to people.

“I realized I could leverage my knowledge of being handy to create a product that scaled,” he told TechCrunch.