iPhone 12 mini Sales in the U.S. Made up Only 5 Percent of All New Models, Showing Poor Demand for Compact Handsets

iPhone 12 mini Sales in the U.S. Made up Only 5 Percent of All New Models, Showing Poor Demand for Compact Handsets

3 years ago
Anonymous $K6XgmDN5_o

https://wccftech.com/iphone-12-mini-5-percent-share-us-market/

It’s been a poor run for the iPhone 12 mini, revealing that despite these handsets being exceptionally powerful, there’s scarce demand for them. Even in the U.S., a market where Apple has succeeded repeatedly, the 5.4-inch model only managed a 5 percent market share, according to the latest report.

Data from Counterpoint Research has shown that for the first half of January 2021, the iPhone 12 mini made up only 5 percent of all recent iPhone sales in the U.S. This region is considered to be Apple’s most popular market, and if this model is unsuccessful here, it’s likely the iPhone 12 mini isn’t faring any better in other parts of the world. In fact, demand is so muted that a previous report talks about how Apple’s suppliers might stop producing it in Q2, 2021.