https://techcrunch.com/2021/11/11/heres-how-rippling-fresh-off-its-series-c-aims-to-center-companies-around-employee-identity/

Late last month, Rippling, the now five-year-old company founded by serial entrepreneur Parker Conrad, raised $250 million in Series C funding in a round that pushed its valuation to a whopping $6.5 billion.

Now, Conrad is taking the wraps off what had investors so excited in the outfit, which already helps companies manage their employees’ payroll, benefits, devices, and apps, but which is adding an almost astonishing number of features to its existing line-up, beginning today.