https://wccftech.com/msi-to-launch-55-inch-meg-551u-oled-gaming-monitor-for-console-gaming/

With Microsoft releasing the newest Windows 11 operating system last month, and the release of the next-gen Intel Alder Lake CPUs, MSI began to forecast that an increasing amount of consumers are more prevalent when talking about a display's color and quality with the wake of at-home PC and laptops providing high-end performance using the latest technologies. MSI found that during their online volume research, consumers' needs when it comes to "response time and refresh rate" have increased since previous years. Consumers want increased color performance since the amount of use has increased in the last few years.

During a review of the MAG274QRF-QD, Tom's Hardware stated that MSI's QD displays have “the largest color gamut we’ve measured to date.” The MSI QD series is synonymous with their fans, as well as receiving numerous awards for their display technology. MSI revealed that the latest QD series will set "a new standard" for gaming displays.