https://techcrunch.com/2021/10/01/how-to-be-a-growth-marketing-anti-agency/

“As a nerdy kid I loved tech and was fascinated by how business works,” says Cam Sinclair, founder of Australian growth marketing firm Ammo. “I always knew I wanted to find some way to help founders and innovators get their great ideas out into the world. After working in political campaigns, I realized that many of the skill sets overlapped with what startups need: moving fast, being lean, communicating well, being adaptable and staying flexible.”

In the latest installment of our ongoing interview series with top growth experts, Sinclair tells Anna Heim that his experience in politics “inspired me to grow an ‘anti-agency’ where startup founders could genuinely feel like they had someone on their team who understood their challenges and the risks they were taking.”