https://techcrunch.com/2021/10/01/twitter-for-professionals-will-begin-to-roll-out-this-week-for-businesses-and-creators/

Twitter really can’t go a day without releasing new products. But if you’re running an account for a business or a public figure, its latest addition might capture your interest. Soon, businesses and creators will be able to opt into “professional accounts,” giving them additional tools to distinguish their profile, quickly promote content through ads, and capitalize on Twitter’s future e-commerce efforts.

Though Twitter has introduced monetization options for popular tweeters, it hasn’t widely introduced different profile types for businesses, which its competitors at Facebook, Instagram and TikTok have already had for a while.