http://www.techradar.com/news/5-things-the-new-apple-tv-needs-to-have-besides-4k

Let me give you a scenario: Tomorrow there’s a very good chance we’ll see the Apple TV 4K … or 4K Apple TV ... or Apple 4K TV. Whatever order they choose, you know what you’re getting: a 4K Apple TV. 

Tim Cook will come out on stage and tell the crowd how he’s listened to the feedback, and how Apple is ready to embrace 4K. We’ll all applaud. It will feel good. We’ll finally get the product that Apple, in all fairness, probably should’ve released in 2015 at a time when Roku, Amazon and even Nvidia embraced Ultra-HD as the new norm.