Intuit confirms $12B deal to buy Mailchimp

Intuit confirms $12B deal to buy Mailchimp

3 years ago
Anonymous $WHrWmjSJBZ

https://techcrunch.com/2021/09/13/intuit-confirms-12b-deal-to-buy-mailchimp/

This afternoon Intuit confirmed persistent rumors that it was in the process of buying MailChimp, detailing a $12 billion transaction that will bring the well-known email infra company to its corporate remit.

Intuit is not a well-known player in the email marketing space. The company is instead best known for its TurboTax software — and associated lobbying of the US government to ensure its rent-seeking can continue — its recent purchase of CreditKarma, and its more dated acquisition of Mint.