https://www.vice.com/en_us/article/y3d97b/why-people-wont-do-the-one-simple-thing-that-protects-them-online

Two-factor authentication is simple and easy to use, right? Whenever you log in to your email, work account, or social media platform, you get a text message or email asking you to confirm your identity. It’s easy and safe and we’re all using it. Right? Well … the numbers don’t look good. Information Security professionals are always trying to get their clients to adopt multi-factor authentication, but the clients don’t seem to be listening. 

Twitter recently disclosed that the number of accounts using 2FA is only 2.3 percent, a depressingly tiny number. Especially given the amount of security breaches we’ve seen lately. A recent T-Mobile breach is said to affect nearly 50 million customers.