http://www.newsweek.com/99-ear-1-wireless-earbuds-nothing-are-new-default-choice-1613175 > The first product from the technology company Nothing are inexpensive true wireless earbuds. TYLER HAYES Share Share on Facebook Share on TwitterShare on LinkedIn Share on PinterestShare on RedditShare on Flipboard Share via Email Comments Tech & Science Headphones Apple OnePlusThe exterior plastic of the Ear (1) wireless earbuds is clear. The company's name is Nothing. Even the product name, Ear (1), is painfully simple. The shtick around the product's essence provides a clever marketing narrative, but it wouldn't be enough to cover a lackluster device. Luckily, these earbuds are able to stand on their own. The Ear (1) have great bass reproduction, even scarily good with the right songs playing. The earbuds are comfortable and the touch controls work better than most other competitors. The best part is that these features all come together for $99. > There are so many audio products available that it's hard for new ones to cut through the noise unless your name is Apple. Companies jumping into the fold now need to execute all the specs perfectly to plan to have a shot at garnering attention. Here, Nothing has managed to at least meet the hype it has created for itself.