https://techcrunch.com/2021/07/16/growth-marketing-roundup-seo-for-2021-pitch-tactics-reviews-and-more/

Google favors large sites more than ever, basically because it is trying to avoid providing misinformation in our polarized age. But sometimes the small sites have key new information — like the content that your startup is trying to share with the world. How can you stand out in the right search results, as algorithms continue to change?

Growth marketing expert Mark Spera writes that AI-driven content generators, careful trend tracking, great UX/UI and graphics, and inspiration from your competitors’ ads can all give you an edge. His article for Extra Crunch this week was one of our more popular ones with subscribers, but it’s not alone.