https://wccftech.com/sony-xperia-1-iii-preorder-date-pricing-details-revealed/

Though Sony announced its Xperia 1 III a while ago, it takes a while before its flagship smartphones are officially available to purchase. While the Japanese giant took its sweet time, it has revealed the pricing for the Snapdragon 888-powered handset, which will put the iPhone 12 Pro Max to shame.

The Xperia 1 III will be available to pre-order in the U.S. starting July 1, and if you are one of those customers that still favor the company’s smartphones, its $1,299 price tag might put you off. What Sony is asking is pricier than the iPhone 12 Pro Max, one of the best flagships to purchase in 2020, that is after it is replaced by the iPhone 13 Pro Max later in the year.