Roku and Google reach a deal for the continued distribution of YouTube and YouTube TV on Roku devices

Roku and Google reach a deal for the continued distribution of YouTube and YouTube TV on Roku devices

2 years ago
Anonymous $FNmJglWnLu

https://techcrunch.com/2021/12/08/roku-and-google-reach-a-deal-for-the-continued-distribution-of-youtube-and-youtube-tv-on-roku-devices/

After months of nasty contract disputes, Roku this morning announced it’s come to an agreement with Google which will allow it to continue to carry both YouTube and YouTube TV on its platform. Roku declined to share the specifics of the deal terms, beyond saying it’s a multi-year extension that covers both services.

For Roku and Google customers, however, that means they don’t know which party won the battle or what that means for Google’s access to Roku’s user data. During the spat, Roku brought to public attention how Google was allegedly demanding elevated access to customer data which Roku had then described as “outside the realm” of industry-standard practices. It said Google wanted more user data than Roku offered its other customers.

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