https://wccftech.com/iphone-11-series-us-holiday-season-69-percent-total-sales/

New data published by CIRP reveals that Apple’s iPhone 11 series comprising of the iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max are a major hit in the U.S. For some, the term ‘major hit’ might be a bit of an understatement because all models launched last year have accounted for 69 percent of total iPhone sales. If that didn’t impress you, the $699 model, which is the iPhone 11, accounted for 39 percent of all iPhone sales. Looks like Tim Cook was right all along when he stated during Apple’s fourth quarter earnings that the iPhone 11 is off to a tremendous start.

Apple hasn’t released official unit figures, meaning that these estimates have been taken from analyst’s surveys. So far, the information appears to be convincing, as the iPhone 11 is the most popular model between October and December 2019. It appears that Apple’s strategy of further cutting the starting price of its entry-level, yet highly capable model has paid off wonders.