https://wccftech.com/airpods-pro-upgrade-existing-airpods-owners-tim-cook/

A lot of customers would believe that an AirPods Pro upgrade down the line would be a worthy one, considering it delivers improved sound over the regular AirPods and features more or less the same battery life. However, Apple CEO Tim Cook seems to think differently, and believes that the AirPods Pro are for customers who already own a pair of AirPods.

Apple’s CEO commented on the iPhone 11’s starting price earlier, and according to his perspective, they are selling very well. However, the same optimism was not shared when commenting on the AirPods Pro, with his string of opinions being shared shortly after Apple’s fourth quarter earnings went live.