https://www.theregister.co.uk/2019/10/22/hp_ceo_help_us_save_the_world_one_tree_at_a_time_by_not_stopping_printing/ > Canalys Channels Forum The reputation printing has built over the decades is all wrong. It is actually good for the natural world – just ask the boss of HP, the planet's largest maker of print products. > "Printing has a connotation of a technology that is not environmentally friendly, which is actually not the case and we are driving that message very strongly," said incoming HP Inc CEO Enrique Lores, who will still serve as the president of the printing division until 1 November.