https://thenextweb.com/politics/2019/10/08/nba-stands-to-lose-billions-as-china-lashes-out-over-tweet-supporting-hong-kong/

The NBA boasts some 600 million fans in China and rakes in billions of dollars from lucrative TV and merchandising contracts with the PRC. But that could all change because of a single tweet.

Daryl Morey, the general manager of the Houston Rockets, took to Twitter last week in support of the people of Hong Kong. While his single tweet on the matter wasn’t necessarily controversial (he said “Fight for freedom, stand with Hong Kong.”), it was enough to prompt an immediate apology from the NBA and retaliation from China.