Facebook Plans to Settle Video Metrics Lawsuit for $40 Million

Facebook Plans to Settle Video Metrics Lawsuit for $40 Million

5 years ago
Anonymous $JavybBYWR5

https://wccftech.com/facebook-plans-to-settle-video-metrics-lawsuit-for-40-million/

Facebook (NASDAQ:FB) has agreed to settle a lawsuit brought forward by a group of advertising agencies that claimed Facebook inflated metrics about video engagement time.

The lawsuit was settled for $40 million, with Facebook acknowledging a miscalculation in metrics but claiming no wrongdoing. Facebook says that because of this miscalculation some metrics were inflated by 60%-80%, but not 150% to 900%.

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