https://www.entrepreneur.com/article/332990

According to Statista, there are more than 2.2 million apps available for iOS users and more than 2.1 million on the market for Android users. A report published by App Annie found that the average smartphone owner uses an average of 30 apps each month and nine per day, with most users spending well over two hours each day on their apps.

Needless to say, apps have become an integral part of our daily lives, so it’s no surprise that major corporations and small startups alike have made their development a central part of doing business. Alas, not all apps can be successful. In fact, there is a very high chance that yours will fail to generate purchases or even the downloads needed to thrive. After all, while there are millions of apps available, the average person only uses a tiny fraction of them. If you’re not careful, even the most well-designed offering will slip through the cracks and go unnoticed, especially if your app falls into the following four fatal categories.