https://www.entrepreneur.com/article/334101

The 21st century is a strange place thanks to massive levels of technology—even something like going to the gym isn't safe from the reaches of disruption. However, the thing to keep in mind is that technology, instead of making our lives more complicated, seeks instead to make our lives simpler. If anything, it might help to make us healthier people in the long run.

According to Tech Target, as many as 40% of gym-goers lapse on their membership within the first year. By leveraging the social interactivity of internet connection with accountability in the form of groups for training, some companies are trying to bring about a disruption in the traditional field of fitness. For many, it's a fresh take on a tedious practice, and one that's likely to generate a lot more benefits for the demographic it's aimed at.