https://arstechnica.com/gadgets/2019/06/our-first-look-photos-of-the-apples-new-mac-pro-and-the-pro-display-xdr/

SAN JOSE, Calif.—Today, Apple introduced two very expensive pieces of pro-targeted hardware: the Mac Pro, and the Pro Display XDR. While we were not offered an opportunity to get any hands-on time with them, we did see behind-closed-doors live demonstrations and get an opportunity to photograph them both.

Apple is positioning these as direct competitors to the sort of video editing bay hardware that costs tens of thousands of dollars, not as mass-market consumer products. Judged on that scale, these seem like great bargains, albeit only for a few people in specialized fields.