https://www.cnet.com/news/pixel-3a-may-just-be-the-start-of-affordable-google-phones/ > "[Google's] strategy is to get as many Pixel users as we possibly can," Mario Queiroz, vice president of Pixel, said on Tuesday. "Whether it's mid-tier or premium." > The comments signal a commitment to affordable phones at a time when other handset makers are escalating prices for their super smartphones. Apple's iPhone and Samsung's Galaxy S franchise have seen steady price increases. The Pixel 3 marked Google's most expensive smartphone yet. Not coincidentally, all three companies reported struggles in the phone business over the last week.