https://techcrunch.com/2019/05/07/google-assistant-gets-more-personalized-through-a-new-picks-for-you-feature/ > In addition to Google’s plan to bring a more powerful, next-generation Google Assistant to Pixel phones, the company also introduced new personalization features for its digital assistant. The update will take into account user preferences to help when choosing what to listen to, what to do on the weekend, or even what to eat. For example, the Google Assistant will be able to respond to a question like “What should I cook for dinner?” with selection of recipes tailored just for you. > Other people would get different results, based on their own preferences.