https://techcrunch.com/2019/04/24/samsung-galaxy-fold-review-future-shock/

The Galaxy Fold has been the most polarizing product I can recall having reviewed. Everyone who saw it wanted to play with the long-promised smartphone paradigm shift. The results, on the other hand, were far more mixed.

If nothing else, the Fold has a remarkably high Q-Rating. Each person who saw me using the product had at least a vague idea of what it was all about. I honestly can’t remember the last time I’ve had that reaction with a non-iPhone device. That’s great from brand perspective. It means a lot of people are curious and potentially open to the notion that the Samsung Galaxy Fold is the future.