Power to the people: How everyday acts of defiance can shape and change markets

5 years ago
Anonymous $9jpehmcKty

https://www.sciencedaily.com/releases/2019/04/190415105007.htm

These are the key findings of a new study, led by the University of Portsmouth, which shows consumers and individuals can help markets to evolve in societies where they cannot freely and openly participate in them.

The research, published in the Journal of Business Research, found specific forms of behaviour that helped individuals resist strict rules and structures, which in some cases led to the relaxation of rules and different markets emerging.

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