https://www.cnet.com/roadshow/news/2020-jeep-gladiator-pricing-msrp/

The Overland trim can be had for $40,395 and boasts side steps and body-colored fenders, 18-inch wheels, dual-zone air conditioning and a 7-inch touchscreen with Apple CarPlay and Android Auto. In this trim you can trade up to the larger 8.4-inch infotainment screen, with a standard Wi-Fi hotspot. The maximum towing and payload ratings for the Overland are 6,000 and 1,140 pounds, respectively.

The top-dog Rubicon starts at $43,545 and adds the more robust Rock-Trac four-wheel-drive system, locking differentials, a disconnecting sway bar, 17-inch wheels wearing 33-inch Falken Wildpeak tires, rock rails and upgraded Fox shocks. For truck utility, the Rubicon is still plenty useful, rated to tow 7,000 pounds and haul 1,200 pounds of payload.