BGF leads $11M round in on-demand merchandise platform Moteefe

BGF leads $11M round in on-demand merchandise platform Moteefe

4 years ago
Anonymous $UzyKJJH9oy

https://techcrunch.com/2020/09/03/bgf-leads-11m-round-in-on-demand-merchandise-platform-moteefe/

Moteefe, the e-commerce platform for on-demand production of merchandise, has raised $11 million in what, according to filings, appears to be part one of a Series B. Leading the round is BGF, with participation from existing investors including Gresham House Ventures and Force Over Mass Capital.

The injection of capital will be used by Moteefe to continue scaling and meet growing demand from entrepreneurs and retailers that want to offer customised products to their customers. This increasingly includes larger retailers that are using the platform to test new product styles and categories, which, says Moteefe, outdated systems and supply chains are ill-equipped to handle.