https://www.techdirt.com/articles/20200511/16023944479/jeffrey-katzenbergs-ego-decides-that-covid-19-must-be-why-quibi-totally-sucks-no-one-wants-it.shtml > A few weeks back, we went into detail on why Quibi was such a total disaster from Day 1, which can pretty much be summed up by the fact that Hollywood thinks the way you build something people want is to throw tons of money at it (and fudging the books on the back end), while refusing to understand that getting people to actually like what you want -- by making it convenient and building community -- matters. Hollywood overvalues throwing money at big name content makers, and completely ignores the tech, community, and social side of things. And Quibi just makes that whole thing abundantly clear. > However, as Quibi sinks further and further away from relevance, and gets closer and closer to a footnote in a future "whatever happened to....?" story, the mastermind behind the clusterfuck, Jeffrey Katzenberg (formerly of Disney and Dreamworks), has decided that, no, no, the blame belongs entirely with the COVID-19 pandemic, and not with anything that he or his team did wrong: