A rebranded and updated version of CBS All Access will launch this summer

A rebranded and updated version of CBS All Access will launch this summer

4 years ago
Anonymous $pSba0tWIcA

https://techcrunch.com/2020/05/07/a-rebranded-and-updated-version-of-cbs-all-access-will-launch-this-summer/

A rebranded and expanded version of the CBS All Access streaming service will arrive this summer, ViacomCBS announced this morning. The service, now run by ViacomCBS following the merger, today offers a mix of live TV, on-demand video, original programming, streaming news, local broadcast stations, and sports. Now the company is accelerating its plan to make it a broader offering by incorporating TV and movies from across the ViacomCBS portfolio of brands, including Nickelodeon, MTV, BET, Comedy Central, Smithsonian and Paramount. It also plans to expand its original content lineup and news and sports offerings, the company said.

These efforts are already underway ahead of the big relaunch.