iPhone 11 Sales Drive Up Apple’s Smartphone Marketshare in India
https://wccftech.com/iphone-11-sales-drive-up-apples-smartphone-marketshare-in-india/
As per a new report by Counterpoint Research, Apple's iPhone 11 has played an instrumental role in driving up the company's market share in India. In Q1 2020, Apple was the third fastest-growing smartphone brand in the country.
iPhone 11 was launched for just a $50 lower price tag than its predecessor, and it has done wonders in terms of sales numbers for Apple. Not only it sold well across the world, but it has also helped Apple increase its smartphone market share in India, where it typically struggles against cheaper competitors. The company saw a 78% year-over-year increase thanks to iPhone 11 and through discounts on e-commerce platforms like Flipkart and Amazon. In India's premium smartphone market, Apple led with a market share of 55%.