https://thenextweb.com/gaming/2020/02/04/sony-ps5-price-xbox-competition/

Sony is apparently waiting to put a price on the PlayStation 5 until the competition comes up with a number — or at least that’s what one of its employees implied. While pricing is a big part of the console wars, it might not be worth the delay considering how many other factors are going to go into the latest round of Xbox vs PlayStation.

During an earnings call this week, Sony’s CFO Hiroki Totoki spoke about the brand’s rather lackluster Christmas and the costs going into the next generation. The interesting part is this: “What is not very clear or visible is because we are competing in the space, so it’s very difficult to discuss anything about the price at this point of time, and depending upon the price level, we may have to determine the promotion that we are going to deploy and how much costs we are prepared to pay.”