https://techcrunch.com/2020/10/20/gowalla-is-getting-resurrected-as-an-augmented-reality-social-app/

The startup, which longtime TechCrunch readers will likely recall, was an ambitious consumer social app that excited Silicon Valley investors but ultimately floundered in its quest to take on Foursquare before an eventual $3 million acquihire in 2011 brought the company’s talent to Facebook.

The story certainly seemed destined to end there, but founder Josh Williams tells TechCrunch that he has decided to revive the Gowalla name and build on its ultimate vision by leaning on augmented reality tech.